dr. A.D. Beldad PhD (Ardion)

Universitair docent


Purchase Intention
Data Privacy


Beldad, A., Avicenna, F., & De Vries, S. (2017). The effects of online review message appeal and online review source across two product types on review credibility, product attitude, and purchase intention. In F. Fui-Hoon, & C-H. Tan (Eds.), HCI in Business, Government and Organizations: Supporting Business: 4th International Conference, HCIBGO 2017 Held as Part of HCI International 2017, Proceedings (Vol. 10294 LNCS, pp. 163-173). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 10294 LNCS). Springer Verlag. DOI: 10.1007/978-3-319-58484-3_13
Beldad, A. D., Karreman, J., & Behrens, J. (2016). The impact of webshop familiarity and online customer review valence on customers’ trust and purchase, word-of-mouth, and information seeking intentions. In K. K. Kim (Ed.), Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference (pp. 823-828). Denver, Colorado: Springer. DOI: 10.1007/978-3-319-26647-3_179
Beldad, A. D., & Koehorst, R. (2015). It’s Not About the Risks, I’m just Used to Doing It: Disclosure of Personal Information on Facebook Among Adolescent Dutch Users. In G. Meiselwitz (Ed.), Social Computing and Social Media: 7th International Conference, SCSM 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings (pp. 185-195). (Lecture notes in computer science; No. 9182). Springer. DOI: 10.1007/978-3-319-20367-6_19
Hegner, S., Hegner, S. M., Beldad, A. D., & Kamphuis op Heguis, S. (2014). How company responses and trusting relationships protect brand equity in times of crises. Journal of brand management, 21(5), 429-445. DOI: 10.1057/bm.2014.12
Hegner, S., Hegner, S., Beldad, A. D., & Kamphuis op Heghuis, S. (2013). Stuck in a crisis - An experimental study of the relationship between crisis response strategies and postcrisis brand equity in the fashion industry. -. Paper presented at 3rd International Consumer Brand Relationship Conference, ICBR 2013, Orlando, United States.
Snip, B., Beldad, A. D., & van Hoof, J. J. (2013). Trust me, I work for humanity: Factors influencing donors' trust in Dutch charitable organizations after an initial encounter. In D. Gefen (Ed.), Psychology of Trust: New Research (pp. 263-279). (Psychology of Emotions, Motivations and Actions). NOVA Publishers.
Beldad, A. D., & Segers, M. (2013). It was nice with the brick so now I'll click: The effects of offline and online experience, perceived benefits, and trust on Dutch consumers' online repeat purchase intention. In M. Kurosu (Ed.), Human-Computer Interaction. Users and Contexts of Use: 15th International Conference, HCI International 2013, Las Vegas, NV, USA, July 21-26, 2013, Proceedings, Part III (pp. 371-380). (Lecture Notes in Computer Science; Vol. 8006, No. 8006). Berlin: Springer. DOI: 10.1007/978-3-642-39265-8_41

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Universiteit Twente
Faculteit Behavioural, Management and Social Sciences
Cubicus (gebouwnr. 41), kamer C 218
De Zul 10
7522NJ  Enschede

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Universiteit Twente
Faculteit Behavioural, Management and Social Sciences
Cubicus  C 218
Postbus 217
7500 AE Enschede