Welkom...

dr. M. Galetzka (Mirjam)

Universitair docent

Expertises

Customer Experience
Communication
Experience
Railway
Food
Performance
Services
Measuring
German Federal Railways
Scale Validation
Customer
Hospitality
Performance
Scale Development
Customer Relationship
Belgian
Communication
Communication

Publicaties

Recent
Galetzka, M., Bloeme, R. , de Vries, P. W., Abraham, M. , van Hoof, J. J., & van Soomeren, P. (2021). Safety and Security in Nightlife Areas in the Netherlands: Choice Architecture With Technology. In H. Abusaada, A. Elshater, & D. Rodwell (Eds.), Transforming Urban Nightlife and the Development of Smart Public Spaces (pp. 211-227). IGI Global. https://doi.org/10.4018/978-1-7998-7004-3.ch013
Pol, H. , Galetzka, M. , & Pruyn, A. T. H. (2019). Influencing Customer Experience by Activating Relationship Norms. In P. Rossi, & N. Krey (Eds.), Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) (pp. 211-225). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer. https://doi.org/10.1007/978-3-030-02568-7_56
Galetzka, M. , Pruyn, A., Van Hagen, M. , Vos, M., Moritz, B., & Gostelie, F. (2018). The Psychological Value of Time. Transportation research procedia, 31, 47-55. https://doi.org/10.1016/j.trpro.2018.09.045

Pure Link

Contactgegevens

Bezoekadres

Universiteit Twente
Faculty of Behavioural, Management and Social Sciences
Cubicus (gebouwnr. 41), kamer C206
De Zul 10
7522NJ  Enschede

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Postadres

Universiteit Twente
Faculty of Behavioural, Management and Social Sciences
Cubicus  C206
Postbus 217
7500 AE Enschede